2026 rate benchmark
What should a 50k–250k followers Consulting creator charge in 2026?
Based on 112 data points, consulting creators in the 50k–250k followers tier charge roughly $310–$4,990 per piece. Here's the full breakdown by deliverable — and a free tool that turns it into a rate card you can send.
| Deliverable | Typical range | Median |
|---|---|---|
| Instagram Reel | $780–$1,920 | $1,200 |
| Instagram Story | $310–$770 | $480 |
| TikTok video | $860–$2,110 | $1,320 |
| UGC video (usage only) | $665–$1,630 | $1,020 |
| Instagram feed post | $700–$1,730 | $1,080 |
| Content bundle | $2,030–$4,990 | $3,120 |
| Monthly retainer | $6,240–$15,360 | $9,600 |
Based on 112 data points. Prices are a starting anchor — charge above the range if your work earns it.
Benchmarks are informational market context, not pricing or financial advice.
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Questions
How much does a 50k–250k followers consulting creator charge for an Instagram Reel?
The benchmark for a Reel at this tier is $780–$1,920, with a median of $1,200.
Is this a made-up number?
No — it's drawn from a benchmarked creator-rate dataset by niche × follower tier, refreshed on a schedule. Run the free scan to get your own range plus a pre-filled rate card.