2026 rate benchmark

What should a 2k–10k followers Consulting creator charge in 2026?

Based on 186 data points, consulting creators in the 2k–10k followers tier charge roughly $60–$935 per piece. Here's the full breakdown by deliverable — and a free tool that turns it into a rate card you can send.

DeliverableTypical rangeMedian
Instagram Reel$145–$360$225
Instagram Story$60–$145$90
TikTok video$165–$400$250
UGC video (usage only)$125–$305$190
Instagram feed post$135–$330$205
Content bundle$380–$935$585
Monthly retainer$1,170–$2,880$1,800

Based on 186 data points. Prices are a starting anchor — charge above the range if your work earns it.

Benchmarks are informational market context, not pricing or financial advice.

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Questions

How much does a 2k–10k followers consulting creator charge for an Instagram Reel?

The benchmark for a Reel at this tier is $145–$360, with a median of $225.

Is this a made-up number?

No — it's drawn from a benchmarked creator-rate dataset by niche × follower tier, refreshed on a schedule. Run the free scan to get your own range plus a pre-filled rate card.